Portfolio

BlockForms

Making employee-benefits enrollment easier to understand and sell.

Client context

BlockForms needed a clearer way to explain how its digital intake platform reduces the friction of employee-benefits enrollment. The Winders Group developed the sales story and collateral around a workflow that populates multiple carrier forms from one digital link.

What we built

Sales-story and collateral development for an employee-benefits form platform that populates multiple carrier forms from one digital link, reducing repetitive entry and form friction.

Program evidence: The product story showed how brokers can populate multiple carrier forms from one digital intake, reducing repetitive data entry and form friction while supporting electronic signatures, Salesforce integration, secure data handling, and renewals.

Capabilities: Brand and Positioning · Content and Visibility

BlockForms website homepage