Portfolio
Language Liaison
Helping a language-learning program articulate its purpose and value.
Helping a language-learning program articulate its purpose and value.
Language Liaison needed a clearer way to communicate the distinctive value of its Power Immersion language-learning program. The Winders Group shaped program positioning and created materials that translated an instructor-hosted, 24/7 immersion experience into a simple, compelling story.
Program positioning and a Power Immersion one-sheet for a language-learning program.
Program evidence: The material clarified the purpose and value of an instructor-hosted, 24/7 immersive learning experience, creating a concise program narrative for prospective learners and partners.
Capabilities: Brand and Positioning · Content and Visibility
