Client Engagement
Tehama Wireless
Building a connected marketing foundation for wireless submetering.
Building a connected marketing foundation for wireless submetering.
Tehama Wireless provides wireless automatic meter-reading (AMR) and submetering technology. Its technical resources needed to work harder as discoverable, useful content for property and industry audiences. TWG helped connect that expertise with a clearer website, search content, outreach, and follow-up.
TWG organized Tehama’s website around property applications as well as technologies and devices, connecting product information with the situations buyers needed to address. Technical articles, resources, and FAQs supported discovery and evaluation, while LinkedIn outreach, email, and HubSpot CRM and CMS work connected that content with contact management and follow-up.
Program evidence: Work included converting technical PDFs into articles, organizing contacts and email segments, and connecting forms and follow-up. Reusable paths to datasheets, application notes, guides, and case studies made the technical knowledge easier to find and use across multifamily, commercial, and manufactured-home applications. The shared content structure and contact segments gave the team a foundation for ongoing publishing and audience-specific outreach, rather than handling each resource or campaign separately.
Capabilities: Content and Visibility · Growth and Demand · Marketing Systems
